Digital merchandising
The future of merchandising is digital
Help Your Distributors Sell Smarter
For manufacturers and distributors: Digital Merchandising lets you create multiple personalized catalogs for your customers. Provide digital merchandising support and help them strengthen their online presence with YOUR products.
Turn your content into a powerful sales tool by putting it in your customers’ hands—personalized and ready to use.
Key Features
Make your content work harder
You invest in creating high-quality content—maximize its impact. Our program helps your distributors personalize it and use it across their own digital channels.
Effortless Personalized Catalogs
Create tailored catalogs for each customer, ready to use on their websites or social media—without them having to maintain anything. Make it easy, leave them no excuses.
Increase Product Visibility at No Additional Cost
Support your customers with digital and physical merchandising, and grow your brand exposure through their channels. Expand your reach and audience by leveraging their platforms.
Simple. Fast. Done
Here’s how it works: just 6 simple steps
One catalog, endless clones
We create as many digital copies of your catalog as you need—one for each customer you want to support. Each one is ready to be fully customized.
Choose what they get
Customize each catalog by selecting the product lines, collections, or series you want to include. You can even rename products or adjust details to fit each customer’s needs.
Brand it — White label or co-branding
Apply your customer’s branding in just a few clicks: colors, logos, contact information, and social links. Whether you want co-branding or full white labeling, you have flexible options to choose from.
Share the link. That’s it
Each catalog includes a custom URL. Your customers can easily share it on their website, social media, email signature—anywhere they connect with their audience.
Stay in control
Manage all your catalogs from one place. Add new products, update collections, or remove discontinued items—everything seamlessly synced with your Xana Product Manager. No work for your customers, full control for you.
Measure, analyze, and prove results
Each catalog includes built-in analytics with data on visits, clicks, and most-viewed products. Get clear reports and show your customers the real impact.
FAQ
Frequently Asked Questions
Ready to digitize your business?
Speak with one of our experts and find the perfect solution for your company’s needs.
Ready to digitizeyour business?
Speak with one of our experts and find the perfect solution for your company’s needs.
No. You handle everything on your end—from product selection to branding. Your customers simply receive a ready-to-use link they can share anywhere. No technical setup, no maintenance, no extra effort.
Absolutely. You can choose which products to display, rename items, and apply your customer’s branding—from logos and colors to contact information and social media links.
As many as you need. Whether you work with 5 customers or 500, the system scales with you—each one receives a unique, personalized version.
Any changes you make in your Xana Product Manager are automatically reflected across all your active catalogs. You stay in control with minimal effort—your customers always see the most up-to-date version.
Anywhere. Their website, online store, social media, email signature, WhatsApp, newsletters—anywhere they connect with their audience. It’s just a link, but it unlocks real visibility for your products.